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I came across this brand, Loggerhead Apparel, via an ad on Facebook of all things.  If you don’t know me, I’m all about the “preppy” look.  I love Brooks Brothers, J Crew, and Vineyard Vines (#1).  If I’m not wearing pastels in the summer, something is wrong.

That being said, this brand seems to fit the bill as far as style.  On top of that, you get to do some good…a little for animals and a little for people.  A little bit on that…

Their passion and pride for the state of South Carolina, its people and its beauty, its wildlife and its economy, led to Loggerhead Apparel.

The Loggerhead Sea Turtle is an endangered species, and the coast of South Carolina is extremely important to its survival.The textile industry of South Carolina, once thriving, is as endangered as the Loggerhead, and has a huge impact on the economy of our state.

Loggerhead Apparel will provide top-quality, American-grown, American-made clothing at a fair price. Ten percent of the revenue gained from the sale of all Loggerhead Apparel shirts will be donated directly to local causes supporting the conservation and protection of the Loggerhead.

In addition to supporting the Loggerhead, Loggerhead Apparel will also support the local textile industry, because no part of the production process will take place outside of the United States.

So, you’re doing good for turtles and AMERICAN textiles and manufacturing.  Sounds good to me.  There’s no stores in my area yet, but you can suggest a local location that you think would work here, which I think is really smart. This is definitely a brand to keep an eye on.  I look forward to seeing it in my local shop and giving it a try.

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