The Bugaboo by Diesel Rock Collection Is…Rockin’ #BugabooDiesel #TheOtherNightClub

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Do you have a child and need a stroller but refuse to lose your ultra-cool style and sensibilities? I know, it can be hard. It’s like deciding whether or not to get the minivan. I get it. Thankfully, there are some really dope options out there enabling the cool kids to have cooler gear for their little ones.

Behold…the Rock Collection from Bugaboo by Diesel! Rock on, dude-parents! Bring some edge and some style to the playground, people. Don’t be shy. Be yourself!

Bugaboo, a global mobility company whose products enable people to explore and move freely through their world, has launched the third and last collection of its three-year collaboration with iconic lifestyle brand Diesel. This is a world-class partnership with two brands that are simply at the top of their games.

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Following the Military and Denim collections, this collection celebrates the third pillar of Diesel’s design DNA, Rock, and presents a bold design. Featuring a wax-coated fabric and leather-look, the Bugaboo by Diesel Rock collection is edgy yet stylish, giving you the rebellious spirit to keep living your life on the fly. With an easy-to-carry lightweight bassinet for newborns and a unique seat that grows with your child, this much loved complete city stroller allows parents to explore the urban jungle with ease from maneuvering through busy streets and commuting on mass transit.

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This special edition stroller comes in a black anodized chassis, Diesel wheel caps and grey/silver-colored functional buttons. The backrest tattoo boasts Diesel’s famous slogan “Only the Brave” and has been laser-cut into the top layer of the back rest. Additionally, the Bassinet Tailored Fabric Set for the Bugaboo Bee3 and the Footmuff feature rock-inspired patches adding a rebellious touch to any Bugaboo stroller.

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The Bugaboo Bee by Diesel Rock will be available at a suggested retail price of $919.00, the optional bassinet base can be lined with Bugaboo Bee3 by Diesel Bassinet Tailored Fabric Set which will be available at a suggested retail price of $140.00 and the Bugaboo by Diesel Footmuff will be available at a suggested retail price of $175.00.

The military-inspired Bugaboo Cameleon by Diesel and matching accessories from the first collection, as well as the denim-dressed Bugaboo Buffalo, Bugaboo Donkey Tailored Fabric Set and matching bag from the second collection, will remain available in store until December 2016.


The Other Nightclub
In true Bugaboo by Diesel style, we step into the world of style and functionality and confront those challenging moments that parents face on a daily basis with a smile. While you used to spend your ‘rocker days’ at nightclubs and rooftop parties, your kids now host the party. Welcome to the other nightclub, the one that starts when you want to sleep but your kids keep you up all night. While they might run the show these days, it doesn’t mean you have to take that leather jacket off: long live rock ‘n’ roll!

Totally rockin’, right? This is the way to play. So don’t delay. See what I did there…

The look, the studs, the black…it’s awesome. Can you imagine rolling up with your child in this? Your cred on the swings will be unmatched. Step back and have it. You’re the boss.

The Bugaboo by Diesel Rock Collection is available at U.S. retailers nationwide and at

For more information, please visit or check out Bugaboo on Facebook, Instagram, Pinterest or Twitter with #BugabooDiesel #TheOtherNightClub.

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