Health & Sports

Introducing NEW Colgate® Enamel Health

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I’ve been very into my teeth lately. Not sure why. And yes, that sounds odd. I guess it’s part health, part that whole “first impression” thing. I have a better brush, I brush a little longer, and I actually floss every night for the first time in my life. Plus, it just feels better when you’re teeth and clean and shiny, doesn’t it? Um, doesn’t it?

Well, at any rate, Colgate-Palmolive Company is proud to expand its oral care portfolio with the introduction of NEW Colgate® Enamel  – a new line of products uniquely formulated to replenish and polish for stronger, healthy enamel. This is so important but yet has been largely ignored it seems…until now.

When your enamel isn’t properly maintained, it can become rough and more susceptible to damage. But your dental hygienist has the secret to helping to keep your smile beautiful. By polishing your teeth, they go beyond cleaning to replenish natural calcium and gently polish your enamel, making germs less likely to stick. Now you can help maintain the work your hygienist does in between visits everyday with Colgate® Enamel Health Toothpaste. 

The NEW Colgate® Enamel Health Toothpaste helps smooth enamel in two ways:

1. Helps replenish natural calcium and other minerals back into weakened enamel, filling rough spots and making it stronger

2. Gently polishes the enamel surface with gentle micro-polishing action, so germs are less likely to stick to teeth

I’ve been using it for about a week and it’s working and feeling great. Good stuff…I think I have a new toothpaste!

For more information on Colgate® Oral Care Products, please visit

This product was given to me by Colgate-Palmolive for this review. 

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